Hi I’m Diego!

In my recent roles as a product designer, I have delivered user-centric end-to-end products for enterprise SaaS companies, including UKG and Citrix. I have also helped major brands create optimized consumer experiences, such as Carnival Cruises, Coca-Cola, ADT, Spirit, and Universal Studios.

As an entrepreneur, I advise small businesses on how to scale and grow with a digital focus. I have assisted in building brands, developing teams, creating efficient processes, and establishing standards that drive growth. I understand the impact that design and investments have on driving business outcomes.

Throughout my professional journey, I have positively influenced others by taking on leadership roles. Some of my best work has involved designing for complex systems, cross-functional collaboration at scale, and driving innovation through design thinking. My execution style and experience allow me to think strategically while delivering effective solutions. I am curious and always looking ahead to stay ahead of the curve.

Currently, I enjoy exploring no-code AI tools. I like running experiments to investigate the potential these emerging tools offer and gradually integrating them into my everyday life and work.

I am a coffee enthusiast, a cycling lover, and a food aficionado.

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